Validate Hreflang Using the Audisto Crawler

Check your hreflang implementation for inconsistencies

For multilingual and multi-region websites it is desirable to tell search engines which is the prefered version of a page. This can be achieved through the hreflang attribute.

A detailed explanation on hreflang can be found in our in depth hreflang guide.

Enable Hreflang Validation

The Audisto Crawler automatically validates all hreflang related links it encounters, if including <link> elements is enabled.

Configuration dialog for links

The setting can be found in the "Links" section of the project settings, and the crawl settings dialog.

Hreflang Report

The hreflang report can be found below the "Onpage" section within the "Current Crawl" menu. The report shows all Hreflang Groups. A Hreflang Group consists of all pages that are connected by hreflang links.

Hreflang group report

For each group, the report shows:

  • Title: The group's title
  • Status: The overall status
  • Members: The number of pages in this group
  • Top Pages: Some exemplary pages that are members of this group
  • Hints: All hints that were triggered for this group

Clicking on a title brings up a detailed report for a group.

Hreflang Status

Hreflang groups have a status. This is one of these values:

  • OK: No problems detected
  • Uncertain: The crawler does not have enough information, e.g. because pages are known but not crawled
  • Problem: We detected problems, that might need fixing
  • Error: We detected errors, that require fixing

Hints

To point out specific problems, we provide a set of hints. These are:

  • HTTP status not 200 - OK
  • Hreflang < page language
  • Hreflang > page language
  • Hreflang and page language differ
  • Invalid language
  • Languages are not unique
  • Page has invalid language
  • Page has no incoming hreflang links
  • Page has no language
  • Page linked twice or more
  • Page not crawled
  • Partially Unknown: Not all pages are crawled
  • Redirect only allowed for x-default
  • Self link missing
  • Unbalanced: Not all pages are linked evenly

Hreflang Group Report

The group reports lists all pages that are members of this group. Since each page has its own status and hints, it is easy to trace down problems to pages.

Hreflang group members report

Fore each page, the report shows:

  • Page: The page's URL
  • HTTP Status: The HTTP status code - should be "200 - OK"
  • Page Language: The language of the pages, as stated in <html lang> attribute
  • Status: The status of the page
  • Hreflang Language: The language used in the hreflang attribute
  • Links Incoming: The number of hreflang links pointing to this page
  • Links Outgoing: The number of hreflang links pointing from this page to other pages
  • Hints: Hints on possible problems of this page

Validating Hreflang Across Several Domains

Localized content often is split across several language related domains, e.g.

  • .com for English content
  • .de for German content
  • .fr for French content

To crawl and anlyze all these different domains, the Audisto Crawler can be configured to crawl across domain boundaries.

There is a detailed help on configuring domains, but basically the steps are the following:

  1. Open "Account/Sites" in the menu and add all your domains
  2. Verify all domains - this is important!
  3. Edit your project settings, and add all your domains as "Additional Domains"
  4. Check which additional domains should be crawled in project or crawl settings

The crawler will now detect and analyze links between all this domains.